Strategy · Brand · Growth · Paid media

Bring people in. Give them a reason to stay.

I help founders and growing businesses solve the problems holding them back, from brand identity and positioning to new clients, partnerships and customer experiences. Paid social and search campaigns are run by my small team of vetted specialist media buyers.

Featured case study · Serena Homecoming

A December package for Uganda's returning diaspora

Lagos built a tourism economy around Detty December. Kampala has the same homecoming wave, but no hotel had packaged for it. Returning Ugandans were scattered across Airbnbs and competitor hotels, with no service, security or plan for their nights out. I built a strategy for Serena Hotel Kampala to own that guest.

Services

Strategy, brand and growth

Brand strategy and identity

Find what makes you different and say it clearly: positioning, brand story, visual identity and a website that does the selling for you.

Customer and guest experiences

Experiences, packages and events designed so your customers and guests feel understood, from the first hello to the last goodbye.

Paid social and search campaigns

Meta, Instagram, TikTok and Google ads for growing businesses. I scope goals and budget with you, a vetted specialist media buyer builds and runs the campaigns, and I manage the work and report back in plain language.

New clients and partnerships

Market research, outreach and introductions that open doors to new clients, suppliers and partners, backed by 50+ programs and events delivered across four countries.

Ways to work together

Three engagement models

Pick the level of involvement that fits your team. Each starts with a one-page agreement.

Strategy project

Fixed project fee

One defined problem solved end to end: research, a clear plan and the assets to carry it out.

Campaign management

Monthly retainer

Paid social or search for your business: a scoped plan, a vetted media buyer running the ads, and a plain-language report every month.

Performance-based

Paid on results

Full execution, paid as a capped share of the new revenue or deals the work brings in.

About

I love solving problems, in any industry

I'm a Ugandan American with more passions than I could ever choose between: travel, fashion, art and beauty. I bring that curiosity to every client, from brand audits and rebrands to guest experiences and campaigns, backed by 50+ programs delivered across four countries and agency operations experience in Kentucky.

News

Latest updates

Contact

Let's work together

Founders with a problem to solve, businesses ready to grow, and media buyers interested in joining my specialist roster: tell me what you need and I will reply within two business days.

hillaryrogers.ug@gmail.com